AdWords Company in Nevada to help you with your online marketing needs
Adwords Company in Nevada to maximize your marketing Budget
AdWords Company is a popular term thrown around in today’s Internet marketing talk. Anyone interested in running a PPC campaign with a little bit of cash to spend has thought of using an AdWords expert to help them navigate the treacherous waters over at Google.
If you’re considering hiring an AdWords company for your next PPC campaign, then you need to work with the best in the business. You need to find the best AdWords agency in your area (or online) that can ensure you maximize the profits your marketing dollars can buy. This is often easier said than done.
To make the process easier, there are a few steps any business can take to ensure they find the best AdWords company they can afford. To start, the best way to find a great PPC campaign manager is through an ole’ fashion referral. If a trusted friend, business partner, or colleague has used an AdWords specialist and seen great results, then that’s whom you should contact first. Ask around and see if any individual you know is using PPC.
If you haven’t any close friends or colleagues with AdWords experiences, you can start to search online. Avoid one-stop Internet marketing shops and look for experts in AdWords. Find two to three whom interest you and reach out.
When communicating with an AdWords professional, you need to see numerous case studies and references from the company or specialist. You need to see their previous work and how they maximized profits.
Once you have proof of successful PPC campaigns, you can narrow your search down by asking if the professional has managed a campaign within your industry before. Every industry has its own PPC dos and don’ts. If he or she has worked within your industry before, then their understanding of how to maximize your marketing dollar will be greater.
Lastly, the one thing you’ll want to avoid is working with a PPC company that cold calls you or emails you out of the blue. Firms that use these tactics may have less of an interest in maximizing your advertising dollar and more of an interest in taking on as many clients as possible. This is not who you want to work with.
Internet Savvy Sweethearts
Every business is different, and each business has different needs. Some businesses can use Google AdWords, Google Analytics, and more quite successfully – all without the help of an Internet marketing company or AdWords agency. One of these businesses is Jimmy Beans Wool in Reno, Nevada.
Owned and operated by Doug and Laura Zander, the online yarn shop has been growing rapidly since 2002. The founders of the shop are both software engineers and found navigating the waters of Google to be simple. Building the website for Jimmy Beans Wool in 2002, the couple deciding to design the site with Google Search in mind. They used their expertise in software to hack web design back in the early 2000’s and crush the competition.
With their web savviness and Laura’s passion for knitting, the Zander’s built a small yarn shop into a business with $8 million in annual sales and 50 employees. A business that Laura believes “would still have a 500-square-foot shop in Truckee and maybe one employee. And I would be burned out,” if they didn’t utilize the Internet so well.
Jimmy Beans Wool focuses on e-commerce. The company uses a “two-pronged approach” to building their business. They strive to keep customers happy with great service and ensures every customer can find Jimmy Beans Wool on Google. Laura knows Google and its numerous tools are an “intensive-care critical component” to the growth of her yarn shop. As of now, nearly 99% of their business comes from the Internet.
Doug and Laura use Google AdWords. Over 10% of new business comes from AdWords. The couple keeps these customers happy with instant customer service – all day, every day.
To ensure growth, Laura uses Google Analytics for nearly every marketing task. From helping to manage her PPC campaigns to “using it to decide everything from where to advertise along I-80 (the interstate highway between Lake Tahoe and San Francisco) to what kind of press to seek,” Laura is always using Google’s tolos.
Google Analytics isn’t the only tool used by Laura, she claims, “We use Google Docs, Gmail, YouTube, everything.” And this strategy seems to be working. The couple has begun to plan their next move – one that would take the company globally. They are still deciding whether to take things to Chile or Peru first.
No matter where they choose, the couple knows they’ll have Google at their side. The data is available. Thus, Jimmy Beans Wool can focus on the important things, like going to trade shows, making more YouTube videos, and making more money. For Laura, she isn’t done yet, “I’d like to see sales double, triple, or quadruple. We’re just going to keep pushing and pushing.”
Google (www.google.com) By The Numbers In The State Of Nevada
Jimmy Beans Wool certainly knows how to take advantage of the marketing opportunities Google provides businesses, but so do many other companies in Nevada. Google provided over $1.5 billion in economic activity to companies in Nevada during 2014.
That staggering number was a direct result of 19,000 businesses in Nevada taking advantage of Google’s advertising tools in 2014. Google also helped 53 Nevada non-profits advertise for free – to the tune of $889,000.
This article was written by the LeAds copywriter team. LeAds is one of the most experienced Google Adwords Company, specializing in Google AdWords https://www.google.com/adwords/ and Google SEO, in the United States. Please visit our website at www.msalesleads.com for more information about making Google Search and AdWords work for your business.
The data and the images in this article were taken from the Google USA Report 2014.
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