Pay Per Click Companies Use Google to Help Expand Your Reach in Tennessee and Around the World
Pay Per Click Companies can help Tennessee Companies utilize Google to reach clients all over the world.
Pay Per Click Companies are helping other companies reach customer bases all over the world by utilizing all that Google has to offer to advertise your business on the internet. These companies employ experts in internet advertising to help take the stress and pressure of advertising off the shoulders of their clients. This allows Pay Per Click clients to focus on other business matters like growing their products and services. Pay Per Click Companies can:
- Help Extend Your Reach
- Maximize Your Advertising Dollars
- Save You Time and Money
- Be Your Marketing Department
Pay Per Click Companies study market trends both in the area and worldwide to help determine the best marketing plan for your company. They possess proprietary knowledge regarding marketing on the internet and use Google to determine the best course of action to expand your reach beyond just your backyard. Pay Per Click Companies have made marketing on the internet their business, so you can make your business work. Many small businesses benefit from Pay Per Click Companies because they take the reins on marketing, taking the advertising pressure off the business owners.
When deciding which Pay Per Click Company to utilize, make sure you find a company that has a proven record of helping businesses grow, and a company that has satisfied clients spread, at least throughout the entire country, if not the world. These companies will know how to take your business to the next level and allow you to work anywhere in the world from your base of operations. The right Pay Per Click company for your business will explain the process, show you the possibilities, and help make it happen so that you understand what is being done, without having to concentrate on how it Works.
It may appear to be an additional benefit to find a Pay Per Click Company that has worked within your industry in the past, however, that is not necessary. The good companies know about marketing and can apply their knowledge to any industry with a little research.
Hatch Show Print and Google in Tennessee
Some companies must preserve their craftsmanship and history when entering the digital age of business and marketing. Hatch Show Print is one of those companies. Founded in Nashville in 1879, Hatch Show Print began as a local letterpress business and has since evolved into an iconic design style. In the early 1900s, Hatch began working with entertainers at the Grand Ole Opry. When the Hatch brother’s founded the business, handset type was used in designing and printing posters in-house. In addition, they expanded their business, which is now affiliated with the County Music Hall of Fame and Museum and Historic RCA Studio B, by hosting tours and workshops to help visitors explore Nashville history.
Google has helped the company keep their craftsmanship while expanding their business into the 21st century and the digital age. “Google image search is spectacular at helping us establish a client dialogue. We can be looking at the same images without needing vast databases,” says Celene Aubry, Print Shop Manager. “Google Maps was incredible for when we moved into the Country Music Hall of Fame so that customers could still find us, and we continue to use it regularly.”
In order to keep in touch with customers, both old and new, Hatch relies on the many tools Google and the web have to offer. “Everyone wants to get their picture taken with something from Hatch, which usually winds up on the internet. Wherever it winds up, it goes viral,” Celene says. Some of the tools used by Hatch Show Print are:
- Google Image Search
- Google Map
- Google AdWords https://www.google.com/adwords/
Although the need for history and preservation are important for Hatch, there is an understanding that in order to stay relevant, some things need to change. So, Hatch has leaned on the web to help get the word out and keep in touch with all visitors. They also use the web to keep them connected to crafters and Nashville. This allows them to maintain a sense of community which is essential to their survival. The international community has allowed Hatch to employ 25 employees over the years.
“Connecting with our visitors is important, and the web gives us an opportunity to connect with people we may not have otherwise. It allows us to expose them to the breadth of what we do, and that goes beyond the shop itself,” says Sharon Brawner, SVP of Marketing and Sales of the Country Music Hall of Fame and Museum. Hatch demonstrates the power of the web for business and Google offers by keeping true to their roots and growing with their community.
Google (www.google.com) By The Numbers In The State Of Tennessee
Tennessee has a rich tradition of country music, and with that tradition often come classics, such as the Grand Ole Opry. However, while Tennessee is known for classics and traditions, the businesses of Tennessee have learned how to keep that tradition alive while utilizing Google and the web to expand their presence beyond their backyard.
Hatch Show Print is one of many businesses in Tennessee who benefits from Google’s suite of tools and products. For example:
- In 2014, Google helped Tennessee businesses, website publishers, and non-profits see $948 million of economic activity.
- That calculates to 22,000 Tennessee businesses and non-profits benefiting from Google’s tools, such as Adwords and AdSense.
- Google Ad Grants Program raised $1,380,000 of free advertising to 107 Tennessee non-profits.
This article was written by the LeAds copywriter team. LeAds is one of the most experienced Google Pay Per Click Companies, specializing in Google AdWords and SEO, in the United States. Please visit our website at www.msalesleads.com for more information about making Google Search and AdWords work for your business.
The data and the images in this article were taken from the Google USA Report 2014.
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