PPC Companies in Idaho Use Google To Bring New Industry Alive.
PPC companies in Idaho use Google to help allow entrepreneurs opportunities to help new industries thrive.
PPC companies are becoming necessary assets to your marketing team. With their knowledge and expertise, PPC companies help your marketing campaign grow your business by leaps and bounds above campaigns utilizing more traditional or even solely SEO marketing tactics. PPC companies understand the inner workings of the internet, Google, and the mind of the average shopper to help your business thrive no matter the economy, business size, or hurdles your business may face. With the help of PPC companies, even igloo sales-people can flourish in the Eskimo community.
Choosing to work with PPC companies exhibits a true commitment to your business. As any business or person with an online presence has learned, once you are online, you cannot take that away. By utilizing a PPC company to help strategically place you online you are acknowledging that you are here to stay and want to be present for your customers at all times. You are letting your customer base know that you are willing to go the extra mile to always be in their corner. PPC companies are experts that help you:
- Maximize your marketing dollars
- Keep your business relevant
- Be present for your customers
- Grow your business in any market
It is imperative that you choose the right PPC company to work with to achieve your business goals. Personality goes a long way in business, and the same is true with PPC companies. Your personality and that of the company you choose to work with must mesh and work well together; otherwise you will spend more time bickering than accomplishing the tasks at hand. However, if you are working with the right company, you will develop a marketing campaign that is just short of a masterpiece. Your campaign will be as passionate about your business as you are, and your customer base will feel excited to work with you in their future endeavors.
Working with PPC companies helps you develop your brand in a manner that gets people excited and interested in you and your business. The choice to hire such a company exhibits the passion you have for your company and your willingness to go above the industry standards in not only promoting your business, but helping your clients. How you market your company says a lot about how you do business. Companies sticking to marketing on free websites or social media only show that they care less than those willing to spend a little more to make a statement.
Periple Wines and Google in Idaho
Idaho is known for potatoes, not wine, right? When Angie Shaltry wanted to move her business, Periple Wines back to her home state, she knew she needed the help of every available marketing tool available. Angie started with a degree in microbiology, molecular biology, and biochemistry with the intention of attending medical school. Then, in 1999, during her medical school application process, she had her “first great bottle of wine, a Sanford Pinot Noir. I loved it.” She abandoned all thoughts of becoming a doctor and moved to California for three months to learn the art of winemaking. Then, in 2007, she returned back to her home state of Idaho because she wanted her three sons to be closer to her family. That’s when Periple Wines was born. “Periple is French for journey or odyssey. We’re constantly on the move.”
Angie uses the best grapes from California, Washington, and Oregon to make her delicious wines. This means she spends a lot of time away from her home and her business’s home base in Idaho. She uses Google and its many tools to run her business no matter where she is. “My life is stored in my Gmail account. I have my phone in one hand and my iPad in the other. We’re a very mobile company.” She developed her website to provide a virtual home for her wine tasting club and an opportunity to order her wines online. “So far, we are a mostly word of mouth brand. But now we have tools that didn’t exist when we started.” Periple Wines benefits from many Google products, including:
- Google Voice
- Google My Business
Angie’s goal is to put Idaho wineries on the map. She works diligently with her website and social media to involve and engage wine connoisseurs. “There are lots of wine brands out there. We want to use the internet to create the Periple brand experience.”
With the help of Google and her online management, Angie has experienced 20% annual growth. “My kids are showing me new things about Google that I had no idea about. With cellular technology and the web, anything is possible. I can manage this crazy business I’ve created because of the web. I could not do it otherwise.”
Google By The Numbers In The State Of Idaho https://www.google.com/economicimpact/
Idaho has not been a hot spot for much industry over the years, however, that is quickly changing. Entrepreneurs are noticing an open market and jumping quickly to fill the voids left by businesses opening in other areas. In order to stand out in the growing marketplace, entrepreneurs need to stay fresh and relevant. Google and its marketing tools can help make this happen.
Periple Wines is one of many business in Idaho that benefits from Google’s suite of tools and products. For example:
- In 2013, Google helped Idaho businesses, website publishers, and non-profits see $164 million of economic activity.
- That calculates to 8,300 Idaho businesses and non-profits benefiting from Google’s tools, such as Adwords and AdSense.
- Google Ad Grants Program raised $170,000 of free advertising for 5 Idaho non-profits.
This article was written by the LeAds copywriter team. LeAds is one of the most experienced Google PPC Companies specializing in Google AdWords and Google SEO in the United States. Please visit our website at www.msalesleads.com for more information about making Google SEO and AdWords work for your business.
The data in this article was based on the Google USA Report 2013.