Content production and content distribution are the biggest challenges for small businesses digital marketing.
This article is addressed to small business owners and marketing managers that want to know what are the biggest challenges for small businesses digital marketing and how to overcome them.
The biggest challenges for small businesses digital marketing are:
- Produce relevant content for their prospects and customers.
- Distribute the relevant content to get the highest reach and highest engagement possible.
The biggest challenges for small businesses digital marketing are the production and distribution of relevant content for their prospects and customer to get the highest reach possible and the highest engagement possible.
To position a small business in Internet and digital media with content production and content distribution takes 3 to 5 years. In the meantime, you have to position your business in Internet and digital media with advertising: Google search advertising campaigns; and Google, Facebook, Instagram, and LinkedIn display advertising campaigns.
How to overcome the content production and content distribution challenge?
How to produce relevant content for your prospects and customers?
Please read the section about content production and distribution in the following article:
Please read the following article about article marketing for small businesses:
https://www.msalesleads.com/article-marketing-for-small-businesses/
How to distribute your content to get the highest reach and highest engagement possible?
Please read where to distribute your content in the following article:
https://www.msalesleads.com/where-to-publish-and-distribute-your-content/
Organic content distribution generates low reach. Advertising content distribution generates high reach. You need both. You need to use Google and LinkedIn display advertising to distribute and promote your content, along with your organic distribution. This is key to get higher reach and higher engagement.
You can read our previous article in the following link:
This article, and all our previous articles, are originally published at our Blog at https://www.msalesleads.com/category/articles/ , and then they are distributed in all our social network pages, and email marketing.
About the Author:
This article was written by Julio R. Sanoja, owner and founder at MSalesLeads, a digital marketing agency for small and mid-size businesses in Miami, Florida. We help small and mid-size businesses to go and grow their businesses online; position their brands, products and services online; and get qualified leads and new customers online. We have been doing this for the last 16 years. You can write me juliosanoja@msalesleads.com or you can call me 305-918-9793.
