We were contact recently by a mattress company in Asia that wants to sell retail online in USA. They ask us for our digital marketing advice for an online retail business in USA. We told the prospect the following:
If you want to sell online retail in USA I would recommend to do Amazon.com sales plus following digital advertising display and search campaigns to reach consumers in USA in a very effective and efficient manner, and for short term results:
- Google AdWords display and search campaigns.
- Amazon display and search campaigns.
- Facebook/Instagram display campaigns.
You will pay the ads to these above companies with your credit card and you will pay us a monthly fee for the campaign maintenance. Campaigns will be setup and launch at your accounts.
Please let me know your thoughts.
Content marketing can be also executed for long term results.
These were our digital marketing advices to an online retail business that wants to sell mattresses in USA.
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About the Author:
This article was written by Julio R. Sanoja, owner and founder at MSalesLeads, a digital marketing agency for small and mid-size businesses. We help small and mid-size businesses to go and grow their businesses online; position their brands, products and services online; get qualified leads and new customers online. Julio has been a digital marketing consultant for the last 16 years.