Julio R. Sanoja

About the Author: Expertise and Experience: This article was written by Julio R. Sanoja, Google Ads and SEO consultant and strategist. Julio is an environmental engineer from University of Michigan class of 1983. He has been strategically designing and executing more than 300 Google Ads and SEO campaigns since 2002. Attending since 2002 to all Google annual conferences. Keeping update on all new Google technologies through reading, searching, researching, studying and applying all new Google content published on Google original sources. Julio has given conferences, workshops, and courses about Google Ads and SEO since 2002 in Universities, Agencies and Companies in USA and Latam. Julio has 20 years of experience and expertise in Google Ads and SEO. You can see the complete Julio Bio at the following LinkedIn profile: https://www.linkedin.com/in/juliosanojarial/ Authoritativeness: Julio has written and published more than 400 articles about Google Ads, SEO, digital marketing, and digital advertising. You can read Julio´s articles at the following link: https://www.msalesleads.com/category/articles/ Julio has been featured at ExpertiseUpcityClutch, and Design Rush as one of the top consultant in Miami. Julio has also been featured at CV Magazine as a most outstanding consultant for lead generation solutions in Florida 2018, and SEO Consultant of the Year 2019 - South East USA. Has been also featured by Design Rush as one of the top 25 SEO Coonsultants that can adapt your SEO strategy in 2019, and one of the Top Florida Consultants in 2019. Our articles have been featured at Medium. We have been interviewed at Voyage Mia. We have obtained several Google featured snippets in search. Trustworthiness: We help businesses all over the world, to grow their businesses; position their brands, products and services; and get qualified leads and new customers online. We have been doing this for the last 20 years.  You can write me juliosanoja@gmail.com or you can call me 305-918-9793 if you need our services. Julio has worked for and with global brands such as Exxon, Dow Chemical, Gulf Oil, Harbison Walker, Cambridge International Consulting, IMG Academy, Pfizer, AstraZeneca, Sandoz, Mercedes Benz. We have also worked for small and medium size companies. You can read our recent case studies at the following link: https://www.msalesleads.com/category/case-studies/ You can read Julio´s skills, endorsements, and recommendations at his LinkedIn profile: https://www.linkedin.com/in/juliosanojarial/

LeAds to be featured as one of the Top 10 Google Marketing Solutions Providers 2024

Hi Julio Sanoja, I am Eileen Smith with MarTech Outlook magazine. I am happy to inform you that our evaluation panel has shortlisted LeAds to be featured as one of the ‘Top 10 Google Marketing Solutions Providers 2024’ in our upcoming 4th edition on Google Marketing. In recognition of your achievements, we aim to showcase LeAds’s profile from a perspective …

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LeAds featured as one of the top 10 Google marketing providers

Google Ads Search case studies

Following some of our customers Google Ads Search campaigns and their conversion metrics for January 2024: 1. Steel manufacturer in Latam, 55 leads at $ 28 per lead, CTR 10.07%, Conversion rate 2.25%, Cost $ 1,521.04 2. Franchise consulting agency in Latam, 31 leads at $ 32 per lead, CTR 8.73%, Conversion rate 2.06%, Cost …

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LeAds featured as one of the top 10 Google marketing providers

Google Ads Advertiser Verification

Advertiser Verification to keep running Google Ads Businesses need to verify their identity to continue serving Ads. What will you need for verification: Your organization’s registration document: (any of them) Certificate of incorporation or registration Extract from commercial register Business license Tax certificate An ID to verify it is really you: (any of them) Driver …

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LeAds featured as one of the top 10 Google marketing providers

Medios digitales propios para empresas

A continuación, escribimos los medios digitales propios que una empresa debería configurar, mantener, actualizar y nutrir con contenidos relevantes y útiles para su audiencia, de forma permanente durante el año, mediante el diseño estratégico y la ejecución de sus campañas de mercadeo y publicidad digital. Sitio web (Website) El sitio web de la empresa es …

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LeAds featured as one of the top 10 Google marketing providers

Few findings about Google Ads Search strategy and performance metrics

Over more than 20 years, since 2002 doing Google Ads Search, we would like to summarize in this text some findings that work relatively well to get higher than market average click through rates (CTR %) and to get higher than market average conversion rates (CVR %), at a lower than market average cost per click …

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LeAds featured as one of the top 10 Google marketing providers

Few tips about the business website and the new Google EEAT creators Bio

Here are a few tips for your business or company website to comply with the Google Quality Raters Guideline latest update published by Google on December 15th, 2022: https://static.googleusercontent.com/media/guidelines.raterhub.com/en//searchqualityevaluatorguidelines.pdf https://services.google.com/fh/files/misc/hsw-sqrg.pdf Include in the website design and development a Company page on the main menu, with all the commercial, legal, tax, owners, offices addresses, geographic locations, …

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LeAds featured as one of the top 10 Google marketing providers

How to reduce cost per conversion in Google Ads Search campaigns

Some ideas to reduce cost per conversion in Google Ads Search campaigns: Current campaigns strategy: Pause all Campaigns/Ad Groups/Keywords that have not produced conversions during a year period. Change Bid Strategy to Maximize Conversions to all campaigns Change match type to phrase match to all keywords Improve Optimization Score for each campaign by either applying or …

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LeAds featured as one of the top 10 Google marketing providers

Google Ads data mining audience experiments.

Most of all the Google Ads campaigns, both search (for leads) and display (for brand marketing), get an average CTR (click through rate) below 2 %. We will try to explain in this text how to get a CTR between 10% and 20% in Google Ads campaigns, using a hand crafted big database data mining …

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LeAds featured as one of the top 10 Google marketing providers
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